NineYards Security, Inc., a strategic information security solutions provider to Fortune 500 and government, has announced its appointment of The Borenstein Group as its branding and public relations agency to help drive new growth.
Fairfax, VA.,(PRWEB) July 6, 2005 --The Borenstein Group, a leading
integrated technology branding, marketing, and public relations firm, today
announced it was hired by NineYards Security, Inc., a strategic information
security solutions provider to Fortune 500 and Government, to help drive its
brand and growth.
The Borenstein Group will help NineYards Security, Inc. develop brand strategy and market positioning, creative for integrated marketing collateral and web site, as well as build thought leadership through strategic public relations utilizing key trade media.
NineYards Security’s expertise includes traditional information security methodologies as well as emerging cutting-edge products designed to meet today’s ever-changing security model. Its customer base boasts Fortune 500 companies in the retail, satellite communications, finance, education, and healthcare markets.
“We selected The Borenstein Group as our strategic communication partner because of their level of skill and knowledge in our market. In addition, their proven method of thinking out-of-the-box and ability to help create new ideas to enhance the growth of our business is an exciting force that we look forward to working with,” said Doug Gardner, President and CEO of NineYards Security, Inc.
Gal Borenstein, President of The Borenstein Group, added “We are pleased to add NineYards to our family of trusted high-technology clients in the lucrative market segment of information security. We look forward to helping NineYards grow its market share quickly by introducing their leading-edge comprehensive approach to security solutions.”
About The Borenstein Group
The Borenstein Group, Inc. is a national integrated branding, marketing communications, advertising, and public relations agency that specializes in serving the strategic needs of upstart to mid-market technology firms in the Business-to-Business and Business-to-Government sectors. Its sector specialty areas include telecommunications, systems integration, information technology, software, and biotechnology. With headquarters in Northern Virginia, The Borenstein Group's mission is to develop, build, deploy, and maintain creative technology brands in tough-to-crack vertical and horizontal markets through fusion of strategic positioning and effective business communications.
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Source : http://www.prweb.com/releases/2005/7/prweb258366.htm